Top 10 Sales 2.0 Leaders I Want to Meet

Sales 2.0 Conference in San Francisco

I am much looking forward to the Sales 2.0 conference in San Francisco next week.

Here are 10 Sales 2.0 Leaders I hope to meet at the conference and why:

1. Jim Cyb, Vice President, Sales, Americas, ZenDesk

2. Pete Eppele, VP Product Management, Zilliant

3. Steve Patrizi, Chief Revenue Officer, […]

Are You Engaging New Trials in Their Evaluation?

Evaluating Trials

We recently published a study that proves through big-data analysis what many people already know:

Users that are actively engaged a few days into their trial are much more likely to convert to paying customers.

4x times more likely, to be exact. (more details)

This is a great signal for SaaS […]

Top 6 Quotes on Software-as-a-Service Sales and Marketing

SaaS University

I was at the SaaS University conference in Austin this week organized by Rick Chapman from Softletter. This is really one of the only conferences in the United States that focuses on the business side of running Software-as-a-Service and cloud application companies.

These are my six favorite quotes on the sales and marketing of cloud […]