Totango Accelerates Revenues for Engine Yard Customers

Engine Yard Logo

The Totango team is excited to announce its participating in the Engine Yard’s add-ons program.
Engine Yard is the leading Platform-as-a-Service (PaaS) provider. Totango provides Engine Yard’s clients a way to better monetize their applications by driving customer engagement and boosting conversion, retention and <a title="Customer Lifetime Value and […]

6 Sure Fire Tips to Retain and Grow Customers

zendesk-logo-e1291107356736

In the week that we also announced integration with Zendesk (see below), I wanted to remind you of the “6 Sure Fire Tips to Retain and Grow Customers” webinar where Totango will be co-presenting with Zendesk.

The webinar will take place Tomorrow, Thursday, April 26th @ 10am PT.
If you still haven’t […]

The Future of Customer Success Management: A Look Ahead

Customer Success Managers

We are super excited to be co-hosting an event with Mikael Blaisdell, one of the pioneers of customer success management. We consistently hear from our customers and prospects that they would like to meet other customer success management professionals so we decided to partner with Mikael and make this happen! We will start in San […]

Presenting – the SaaS Resource Center

Resource Center Screen Shot

This week we’ve added a section into our website which I believe would add value to the SaaS Community – I present our SaaS Resource Center!

The Resource Center is a place where we update the most important/informative/valuable articles on 7 of the hot categories that are most current […]

The State of Customer Success Management 2012

Customer Success

A White Paper / Report of the Customer Success Management Initiative

Webinar: Thursday; February 23rd 2012 10: AM PST

 

Over the past couple of years, a new position has been showing up in the open job listings throughout the SaaS/Cloud community.

The new role reflects the growing awareness […]

Customer Success Management & The Channel

Customer Success Hands

From the earliest beginnings of the transition to the Cloud, doomsayers were predicting that either the new model would fail – because “the channel” wouldn’t like it – or that the day of the channel itself was over. There were a variety of reasons being quoted, but the major point was the change in the […]

The Need To Know for SaaS Businesses

The need to know

In the traditional software market, it has often seemed that the only thing that a vendor felt they really needed to know about a given customer was how to get their signature on the initial contract.  The bulk of the profit to be realized (and the source of the Sales’ commission!) came up-front from the […]

Best of 2011: Top Videos and Blogs on Customer Engagement

Customer Engagement and Customer Success

2011 was a busy year! We’ve discussed a lot of important themes which are the hottest topics for any SaaS business such as Customer Engagement, Customer Success, Customer Lifetime Value, SaaS Best Practices, Low Touch and Zero Touch Sales Models, Free Trial and Freemium, Customer Analytics, SaaS Churn, Customer Retention Strategies and more.

With such a […]

The Top 10 Must Do’s for Young SaaS Companies

To Do List

I declare this week as the “Top 10″ Practices week in Totango!

After yesterday’s post on Top 10 Requirements for an Effective Client Lifecycle, Today, I’m going to review Jeff Bennet’s top 10 must do’s for young SaaS companies.

Jeff Bennett, who is the founder and CEO […]