Tip on How to Reduce Churn (Even in Low-Touch Models)

HootSuite Tip

Another tip taken during Sales 2.0 from Darren Suomi, VP Sales at HootSuite – this time regarding self service model and how to adjust it to reduce churn.

You know how it is […]

3 Ways to do Cohort Analysis on SaaS Churn

Ways to do Cohort Analysis on SaaS Churn

Last week, Jason Cohen wrote a very comprehensive blog on software-as-a-service churn: Deep Dive – Cancellation Rate in SaaS Business Models. I required everybody at Totango to read this blog and recommend that you do the same. Jason looks at […]