Category: cohort analysis

Engagement Technique: Are you a Mad Man or a Math Man?Engagement Technique: Are you a Mad Man or a Math Man?



<p><img width="183" height="137" src="http://www.totango.com/blog/wp-content/uploads/2012/05/Anneke-Seley.png" class="attachment-224x137 wp-post-image" alt="Anneke Seley" /></p><p>During <a title="Sales 2.0" href="http://www.sales20conf.com/" target="_blank">Sales 2.0</a>, I’ve met <a title="Anneke Seley" href="http://www.linkedin.com/in/annekeseley" target="_blank">Anneke Seley</a>, Founder of <a href="http://www.phoneworks.com">Phoneworks</a> and author of

Best of 2011: SaaS Best Practices and Customer AnalyticsBest of 2011: SaaS Best Practices and Customer Analytics



<p><img width="206" height="137" src="http://www.totango.com/blog/wp-content/uploads/2012/01/Best-Practices-iStock_000016656481XSmall.jpg" class="attachment-224x137 wp-post-image" alt="Best Practices" /></p>SaaS Best Practices and App Vendors <p>Often I meet with SaaS companies who have a lot of good will but simply don’t

3 Ways to do Cohort Analysis on SaaS Churn3 Ways to do Cohort Analysis on SaaS Churn



<p><img width="206" height="137" src="http://www.totango.com/blog/wp-content/uploads/2011/10/iStock_000016745945XSmall.jpg" class="attachment-224x137 wp-post-image" alt="Ways to do Cohort Analysis on SaaS Churn" /></p><p>Last week, <a title="Jason Cohen" href="http://blog.asmartbear.com/jason-cohen" target="_blank">Jason Cohen</a> wrote a very comprehensive blog on software-as-a-service churn: